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Interesting reads

for customer
engagement and
retention!

Daily Gamification Streak

How to Use Streak Gamification & Surprise Rewards for User Retention

Daily chores are boring, aren’t they? Washing dishes, doing laundry, cleaning, dusting. Gosh, such tasks! Now, what if one day you walk out of your room, after making your bed, only to find someone applauding and saying, “Good job! Here’s a cup of coffee for our Morning Star”? Wouldn’t that make you look forward to …

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SaaS Gamification

How OnMobile Set Foot in SaaS Gamification Ft. Product Team

For centuries, value addition has been the core of innovation. Take Thomas Edison’s invention of the light bulb for example. All he wanted to do was produce a high-quality, consistent, and longer-lasting light as opposed to oil or gas light, and bingo! The light bulb was invented. Now hold on. We’re not trying to narrate …

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Customer Experience: The Secret Sauce to Outshining Competitors

Customer Experience: The Secret Sauce to Outshining Competitors

In today’s fiercely competitive landscape, it has become increasingly challenging for brands to rely solely on product features or pricing to get ahead of their competitors. Businesses that place a premium on delivering exceptional customer experiences are gaining a substantial edge. Satisfied customers lead to increased revenue through upselling and cross-selling. Positive experiences cultivate trust, …

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Customer Engagement Strategies for India’s Largest Sale Season

Unleashing the Shopping Extravaganza: Uniting India’s Sale Season with Customer Engagement Strategies

As the sweltering heat of summer fades away and the monsoon clouds roll in, there’s a special buzz in the air across India. It’s that time of the year when e-commerce companies set the stage for a shopping extravaganza that captivates the entire nation. Yes, we’re talking about the highly anticipated sale season that begins …

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Elevate User Engagement with Gamification: 10 Ideas to Implement on Your App or Website

Elevate User Engagement with Gamification: 10 Ideas to Implement on Your App or Website

Today businesses are constantly seeking innovative ways to engage users and create memorable experiences. One effective approach is to incorporate gamification techniques into your app or website. Gamification adds an element of fun and excitement, motivating users to actively participate and interact with your brand. In this blog post, we’ll explore 10 exciting gamification ideas …

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The Use of Gamification in the BFSI Industry

The Use of Gamification in the BFSI Industry

Gamification is a powerful tool that incorporates game-like elements into non-game situations to motivate and engage users. In the banking, financial services, and insurance (BFSI) sector, gamification is increasingly being recognized as a way to improve customer satisfaction, increase revenue, and enhance the overall customer experience. Let’s explore how leveraging gamification can take your Customer …

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How to Elevate Customer Experience in the Retail Industry

How to Elevate Customer Experience in the Retail Industry

The retail industry has witnessed a massive digital transformation in recent years. Buying patterns have changed and it is very challenging for brands to keep users engaged due to multiple factors. Despite the immense transformation, the retail industry is slow in paying attention to customer experience. To date, only 10% of retail businesses use technology …

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What is Gamification & How does it Help

What is Gamification & How does it Help

What is Gamification? Gamification is the subtle application of gaming elements to acquire, engage and retain customers. It optimizes human motivation in a system instead of focusing on efficiency. Gamification experience can easily influence audience behaviour pertaining to a product or service. It can be implemented in numerous ways, but the core remains the same, …

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