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The Ultimate Glossary for Marketing, Growth & Product Managers

Marketing & Growth are ever evolving roles. With the growing digital landscape and changing customer behavior the key responsibilities for a manager are changing and how. There is our humble attempt to create an ever growing bank of all important keywords….. Just for you! Analyzing data from various marketing channels to gain insights about/on customer …

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Customer Experience: The Secret Sauce to Outshining Competitors

In today’s fiercely competitive landscape, it has become increasingly challenging for brands to rely solely on product features or pricing to get ahead of their competitors. Businesses that place a premium on delivering exceptional customer experiences are gaining a substantial edge. Satisfied customers lead to increased revenue through upselling and cross-selling. Positive experiences cultivate trust, …

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