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Empowering the Financial Ecosystem in Southeast Asia with Gamification

A bright fintech company once stood in a busy Southeast Asian city, ready to transform how people manage their finances. Armed with a state-of-the-art app, the founders wanted to make investing, saving, and budgeting more effortless. Excitement was in the air as they introduced their fintech app to the competitive market. However, it was quickly …

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Revolutionising Customer Engagement With Gamification In Banking

Amidst the burgeoning landscape of fintech mobile applications, the quest for innovative differentiation intensifies. In this rapidly evolving financial ecosystem, gamification in banking emerges as a compelling strategy. Not just to enhance engagement but fortify customer retention and instil distinctive characteristics within your platform. Elevating customer experience is the linchpin of triumph in today’s dynamic …

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Exploring The World Of Gamification in Southeast Asia in 2024

The fascination with gamification has witnessed an unprecedented surge in recent years. As businesses stride further into the digital realm, fresh prospects emerge to enhance customer interaction. Gamification has emerged as a pivotal focal point for numerous brands, propelling its market toward an estimated valuation of $48.72 billion by 2029 (Mordor Intelligence). Brands throughout the …

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Gearing Up to Boost Customer Loyalty in 2024 with Badge Gamification

“Aaand the Best Film of the Year 2023 award goes to…” — It’s that time of the year when you’ll probably hear your friends, family or any Tom, Dick, and Harry mention award shows. Be it awards ceremonies for movies, TV shows, students or employees, recognising people with trophies, titles, medals, badges, and other achievement …

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Snapshot of the Evolution of the BFSI Industry in India

Introduction The Banking, Financial Services, and Insurance (BFSI) sector in India has undergone a remarkable transformation, greatly influenced by rapid technological advancements. This digital evolution has not only changed the way financial services are delivered but has also reshaped customer expectations and market dynamics. In this article, we will explore the significant digital evolutions that …

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